BusinessNews&Articles: Simon Lichtenberg: the Founder and CEO of Trayton Group based in China by S. Lichtenberg

Businessnews&articles: simon lichtenberg: the founder and ceo of trayton group based in china   by s. lichtenberg

Simon Lichtenberg's Obstacles and Success

A complicated legal case related to the manufacturing of counterfeit 'BoConcept' products was a challenge that simon lichtenberg (http://business2articles.blogspot.com) encountered in the late 90's. After losing a legal battle concerning a payment dispute after the Zhenjing Leather Factory sold him defective products, he was given another chance to overcome adversity. Simon Lichtenberg has a rule: “Never give up." Were it not for his belief in that rule, he might not have overcome obstacles in his business and achieved success.

Educational Background of Simon Lichtenberg

In 1988 at Fudan University in Shanghai, Simon Lichtenberg secured his diploma in Chinese language. When studying leading businessmen, it becomes apparent that a good education and a strong character are prerequisites for their success. In 2006, he concluded his EMBA - or Executive MBA (the Senior Executive Program for China) at the Harvard Business School, CEIBS & Tsinghua. Deemed a leader in the world of business, Simon Lichtenberg has also led by example through his academic endeavours with which he has managed great things.

Simon Lichtenberg in the World of Business

Simon Lichtenberg became engaged in the furniture market after some time in the timber industry. Simon Lichtenberg began to work with other companies (such as IKEA) from other countries, enabling him to profit by up to $2.5m each year. More businessmen are starting to make their names known globally.

Simon Lichtenberg - Success in China

Setting up his own manufacturing plants and supplying furniture to companies in and out of the country, Simon Lichtenberg was able to generate as much as $2,500,000 profit annually. BoConcept, franchised by him in 1993, provided tasteful home furniture in Shanghai. Everything is attainable, and no dream is beyond reach. All that's required is a powerful desire and drive. Being highly passionate to create his own organisation in China, Simon Lichtenberg finally did exactly that.

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